×
Melbourne Magento and BigCommerce experts
Melbourne Magento and BigCommerce experts
  • Home
  • About
  • Services
  • Case Studies
  • Blog
Contact
Melbourne Magento and BigCommerce experts
×
  • Home
  • About
  • Services
  • Case Studies
  • Blog
  • Contact
Marketing
 / 
Social proof as a way to increase your landing page conversion
Social proof as a way to increase your landing page conversion
Alexander L.
  |  
October 13,2014
  |  
MarketingUser Experience
  |  
Comments

Sad true is that before you deliver good product or service new customers don’t really trust your businesses. Unless your business has very solid brand equity you are a total stranger and it’s quite understandable that they have number of doubts.

Trust hero image

Image credits – Adrian Ruiz (CC)

How can you convince prospects that your business will deliver on the promises, they can trust you and should buy from you?

According Angie Schottmuller from Three Deep Marketing and Ryan Engley from Unbounce the good way is to use social proof, which works 12 times better than just manufacturer’s product description.

They developed a social proof scorecard called CRAVENS, which stands for:

  • Credible
  • Relevant
  • Attractive
  • Visual
  • Enumerated
  • Nearby
  • Specific

So if you want to know how to implement social proof right to reduce your prospect customers’ anxiety, check the presentation below, well worth reading:

Social Proof Landing Page Conversion Optimization from Three Deep Marketing
Categories
AllBigCommerceData scienceMagentoMarketingNewsResearchesTutorialUser Experience
Related Posts
Melbourne Magento and BigCommerce experts
Google reCAPTCHA bypass extension for Magento 2
April 7, 2022 4:22 PM
Melbourne Magento and BigCommerce experts
Magento MSI explained – how it may help your business
March 28, 2022 1:49 PM
Melbourne Magento and BigCommerce experts
Google Analytics Universal sunset, GA4 and what Magento merchants can do with that
March 18, 2022 12:51 PM
Tags
advertisingAustraliaAverage Order VolumeB2B ecommerceBigCommerceConversionDemandwareecommerceHybrisIBM Websphere Commercelanding pagesMagentomagento 1.X EOLMagento 2Magento CommunityMagento EnterpriseMagento MarketplaceMelbournemigrationmobileonline marketingopen-sourceOracleperformance optimisationresearchessearchshippingShopifysite searchSocialsocial mediaUXzoey

Ready to discuss your project?

We look forward to hearing from you.

Get in touch
Melbourne Magento and BigCommerce experts

Magento & Bigcommerce Experts.

Level 1, 10 Dorcas St, South Melbourne
VIC 3205, Australia
Telephone: +61 (0)3 9015 4624
Email: [email protected]
  • Home
  • About
  • Services
  • Case Studies
  • Blog
TwitterLinkedInGithub

Copyright © 2021  Magenable  Privacy Policy  |  Disclamer