Marketing Trends in E-commerce: Win Your Customers Over
The world of commerce and retail is changing at a fast pace, so it’s important to keep up with the trends to stay in business. Of course, not every …
MAGENTO ECOMMERCE CONSULTING, MELBOURNE
Tag: ecommerce
What can business leaders learn from DTC ecommerce darling Casper IPO filing?
One of DTC eCommerce darlings with over $1B USD valuation Casper filed for IPO. Aside of speculations will it be a good deal for retail investors and what are …
Ultimate Guide to Magento 2 Product Prices
Magento has very powerful tools to manage product prices, so powerful that sometimes even experienced eCommerce professionals may be confused. In this blog post we will explain how pricing …
Migration from Magento 1: Five eCommerce Experts Share Their Thoughts
With Magento 1 sunset announced officially in June 2020, let’s talk about what Magento 1 merchants should do with that. In Magenable we have recently developed our own decision …
Social Media vs Email as purchase driver
Email versus Social Media – what has more influence on consumers? Social media, email and search engines are know as the most effective channels that drive eCommerce revenue. But …
Openpay – new Buy Now Pay Later service
We wrote about buy now pay later services couple months ago and it appears to be one of the most popular post in our blog. Now Australian consumers and merchants …
Ten fresh facts about how Australians shop for fashion online
Apparel is one the the most popular categories among Australian online shoppers. In this blog post you’ll find some fresh, 2016 year facts and numbers about how Australians shop for …
How recommendation engines work
Recommendation engines (or recommender systems) is very important feature for online stores. It helps users to get the products that better meet their needs. On the other hands it …
Does social media work as marketing channel for eCommerce?
Is social media a good marketing channel? We’ve touched this question couple times in past. This week I’ve came across couple fresh researches, so decided to revisit this topic …
Review of Buy Now Pay Later solutions for Australian merchants – Afterpay vs zipPay
In this post we’ll provide short intro of what is Buy Now Pay Later in relation to eCommerce and review the solutions available for Australian online retailers – Afterpay …